The Only Awards Dedicated to Saudi Creative Marketing

The Athar Awards are the only awards programme celebrating creative marketing excellence from brands, agencies, government entities and in-house teams across Saudi Arabia – aligned with Saudi Vision 2030.

Created specifically for the Kingdom, Athar recognises the teams and organisations behind creative marketing for their effectiveness, their vision and their ability to deliver measurable results.

We celebrate both brand leadership and creative execution, honouring the ideas, strategies and partnerships that drive impact across the Kingdom.

Work entered can span all disciplines, including television and cinema, radio, print, design, branding, digital and social media, content creation, premium experiences, media distribution, brand storytelling, outdoor, events, PR and guerrilla marketing.

If the work drives impact in Saudi Arabia, it belongs at Athar.

Why Enter?

• Earn Independent Recognition. Be recognised for delivering creative marketing excellence aligned with Saudi Vision 2030.
• Demonstrate Real Impact. Showcase work that combines bold creativity with measurable business results.
• Strengthen Commercial Credibility. Enhance competitive advantage, support investment cases and build authority in the market.
• Build Reputation & Visibility. Position your organisation among the leading creative forces shaping Saudi Arabia’s future.
• Attract & Celebrate Talent. Recognise the teams behind exceptional work and strengthen your ability to retain top talent.